Major Moment delivers a message of strength and unity with their explosive new anthem, “The Flood”. In a time when so many people are only concerned for themselves, “The Flood” is here to remind us that we are all a big family, we are here to support each other, to lift each other up, and that despite our differences, we do actually bleed the same.
“Being independent artists for us means being fully involved and invested in all aspects of creating a unified vision behind what we stand for as a band. It sure is overwhelming at times and comes with some challenges, but it also allows us to expand our creativity to formats beyond just audio, whether it’s album art, designing merch or directing music videos. That’s exactly what happened with “The Flood” and the music video for it. We started planning it back in January of 2020 (the final version of the song was still months away, we were working with a pre-production version) when we first pitched our idea to Tyler Ayers of Reverly Studios, the director of our music video. We thought it was next to impossible to make our vision a reality, with all the technical aspects of it, but Tyler simply called our idea “genius” and said we had to do it. It then took us over 6 months of planning and 4 more months of editing and post-production to get it to where we are today.
From flooding the room with 6000 gallons of water dyed pitch black, to real black caviar, to 16 crew members that all helped to make our original artistic vision come true, it’s been a wild ride. We seriously couldn’t wait any longer to share it with everyone, and are proud to present you “The Flood”, as we always wanted you to experience it…”
Directed by Tyler Ayers (USA)